About Us


We are a global e-commerce destination for soccer referees to improve their expertise through the supply of high-quality merchandise, interactive training modules, and connections throughout the community. We develop and maintain the highest standard of officiating and promote the game of soccer and the spirit of fair play among all participants.


For everyone to see all referees perform professionally for the good of the game.


We practice and represent our values every day in everything that we do.

We are careful about our choices, don’t take undue risks, and do not say or do things that might later be regretted.

Love of learning
We master new skills, topics, and bodies of knowledge, whether on our own or formally; we have the tendency to add systematically to what we know.

We think things through and examine them from all sides; we do not jump to conclusions, we are able to change our mind in light of the evidence, and we weigh all evidence fairly.

We think of novel and productive ways to conceptualize and do things; including artistic achievement.

We like to laugh and tease, bringing smiles to other people and seeing the light side; we enjoy making (not necessarily telling) jokes. 

June 1, 2020: We are in solidarity with the Black community and reject racism, hostility, and intolerance. We recognize the need for open, honest, uncomfortable, and continuous dialogue to get involved in these issues and guide knowledge to action.


ProReferee LLC formed in 2009 by Jason Sholl, a former competitive soccer player, and experienced soccer referee. He would sometimes help sell and trade referee uniforms and equipment at training events and symposiums. He would also receive hand-me-downs from FIFA Referees, getting caught wearing tournament gear and uniforms not always available to the public. Drawing on 15 years of officiating experience in youth, adult, college, indoor, and professional soccer, Jason wanted to put the best training and products in the hands of fellow referees.

The ProReferee retail catalog includes everything for the semi-professional soccer referee: cards, whistles, uniforms, flags, bags, electronic communication products, and other accessories.

The store started on a dining room table, expanded to a spare bedroom, and established a brick and mortar retail location in 2014. 

Our Location

We are based in San Jose, California, with inventory fulfilled from a private warehouse. Order pickup is currently not available. All orders are shipped within 1-2 business days with a majority of orders sent the same business day by 2:00 pm.

In the future, we will have a Silicon Valley retail location to offer walk-in customers the opportunity to see us in person.


Our website is secure for online payments using SSL and with the McAfee Secure Protection Guarantee. We highly value the security of our customers and earning your trust with our business.

We go a step further than other companies by offering all customers $100,000 Identity Protection with McAfee. Customers receive this benefit after completing a new order.

McAfee SECURE certification 

Warranty & Support

We provide warranty service and support for our products. All equipment is guaranteed from manufacturer defects for the first 100 days. Electronic products carry a 1-year battery warranty and 2-year product warranty. 

ProReferee acts as the service gateway to diagnose or repair items under warranty and exchanges qualified items for replacement with the manufacturer. Basic issues are resolved through a support knowledge base while complex issues such as battery problems, display defects, metal corrosion, and electronic malfunctions require a return merchandise authorization.

We do our best to answer any questions or concerns you may have. You may open a support ticket with us by email: [email protected]

Our agents try to answer all support tickets within one business day.


Certifications & Memberships

ProReferee participates in supplier diversity programs and welcomes all procurement requests. We build relationships with America's leading corporations, generate prospective business and clients, and collectively team with business enterprises for contracting opportunities.


We are a Certified LGBT Business Enterprise® through 2022. Our certification is available by request or verified through the National LGBT Chamber of Commerce.

We are certified through 2022 with the Supplier Clearinghouse. Our certification is available by request or verified through the Supplier Clearinghouse.

Since 2018, we have been a member of the Silicon Valley Rainbow Chamber. We support our local and vibrant LGBTQ+ business community. Our membership can be verified with the Rainbow Chamber.
Since 2017, we have been a member of the Silicon Valley Capital Club and currently co-chair the LGBTQ+ Society. This council connects and engages members through inclusive, relevant programming and focused events while maintaining a flair that represents the vibrant social community.



Recently viewed